I have over 25 years of experience in the pharmaceutical industry, beginning with client-side roles in market access and marketing. I then found my calling on the agency side where strategy and creativity come together regularly to solve brand challenges. I have experience across a broad range of therapeutic areas in primary and specialty care.
I’ve been involved in first-in-class launches and brand revitalization campaigns in crowded, competitive markets, campaigns that have won awards and driven behaviour change in the marketplace. As VP, Client Experience, I love building strong partnerships with clients and collaborating as a team to do great work together, work that delivers results.
When not working on marketing campaigns for clients, I try to hone my skills on the tennis court and explore the trails around The Blue Mountains.